Friday, July 21, 2006

Flash Mobs and Memes

This is an old story from The San Francisco Chronicle, but it illustrates the opportunity and power of collaborative, spontaneous, internet/communication driven gatherings.

From the article:

Pillow fight erupts amid shrieks, giggles
Big crowd lured by Internet postings, word of mouth

"Flash mobs, a phenomenon in which adults converge to do something silly, rely largely on cell phones and the Internet, spreading word of events via e-mail, chat rooms, and text messaging.

"It's just a meme. A meme is when a thought goes out and becomes part of consciousness," said Amacker Bullwinkle, a Palo Alto artist with purple streaks in her hair who claimed affiliation with a mysterious group called the Pillow Fight Club."


-Miguel

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